Recently the wizards at Facebook rolled out a new feature: See Less. It allows you, allegedly, to mark certain of your friends so that fewer of their posts show up in your feed. Intended as a polite way of dialing back your exposure to overparticipaters and people that, for whatever reason, you just aren’t as interested in as others.
Great idea. Great idea. If you’re like most people, you’re probably “friends” with all kinds of people you aren’t friends with. In my case, I’m friends with people I don’t know and couldn’t pick out of a lineup and I can’t actually remember how we “met” in the first place. Which is fine – some of these people are really bright and I enjoy what they bring to my news feed. Serendipity, exposure to unexpected viewpoints – these are good things.
But. Continue reading Facebook’s See Less: the new “feature” that DOES. NOT. WORK.
I don’t normally pimp products and services, although perhaps I should. I, like most of the staff and many of our readers, am a dedicated consumer of local, hand-made, craft and independent everything and tend to avoid mass production/corporate retailers and goods when possible.
Not long ago I reconnected, thanks to the magic of social media, with an old college friend, Wheeler Wood. Turns out he now runs a small biscotti business. Well, I loves me some biscotti, and he kindly offered to send me a sample or two to see what I thought.
Holy hell, this stuff is good. Continue reading Biscottii Goddess is awesome. Just saying.
There’s this thing I have begun encountering in a certain sort of restaurant. It’s not a good thing. I first ran across this policy at a place I used to eat in Bend, OR, and it happened again tonight at Scratch Burrito here in Denver.
I went in, ordered a burrito bowl and an iced tea. Paid, found a table, went to the drink station and got my tea. Looked around and couldn’t find any sweetener. So I go back to the counter. Would you like regular sugar or agave, the guy asks. No, no, I need artificial, I reply – Sweet-n-Low, if you have it? Sorry sir, we only have natural sweeteners. Continue reading Dear Scratch Burrito: WTF is with your sweetener policy?
New research suggests that social media is a bubble – how long before it bursts?
These are heady days for social media interests. Facebook and Twitter run rampant, Pinterest, LinkedIn, YouTube, Vine and Instagram are booming, Ello is all kinds of interesting, and somehow or another Google+ and StumbleUpon are still hanging in there. While there isn’t literally a new social net rolling out every 15 minutes, it sometimes feels that way.
The money in social is just insane. Take the leader of the pack, for instance. Facebook’s market cap is just north of $200B and NASDAQ’s analysis is all kinds of bullish. Why not? Have a look at their revenue projections. Continue reading Facebook’s worst nightmare: what if social media is just that – social?
Never mind religion. Know your customer, right?
Something … odd … happened today. As I have noted here before, I am not a Christian. I’m either atheist or pagan, depending on your perspective, and this afternoon I was in full-on pagan mode, for reasons that will be elaborated on in the next couple of days.
So I head to a local New Age bookstore to pick up some things I need for a ceremony. I quickly locate what I’m after and go to check out. The nice young woman behind the counter rings me up. I pay and as I turn to leave she says “Merry Christmas!”
I thank her and leave and wait, what? The woman at the counter at the New Age bookstore just wished me a Merry Christmas? Continue reading A strange moment in a New Age bookstore
I rarely post recommendations encouraging you to go check out a business writer. And by rarely I mean never. Today I’m making an exception, though, because it turns out that one of my favorites, MediaPost’s Bob Garfield, hates those motherfucking Jane Seymour Kay Jewelers ads as bad as I do.
Awww. Every kitsch begins with Kay.
But wait. Open your heart? No, unless by “heart” they mean “wallet.” Ladies and gentlemen, I give you open-heart sorcery: the black art of combining celebrity, cheap sentimentality, self-delusion, greed and borderline consumer fraud.
The practice exploits consumers’ emotions and invites them to delude themselves into thinking a product purchase is an act of charity. But it is not charity. Continue reading Bob Garfield takes Jane Seymour and Kay Jewelers to the woodshed
Plus-size fashion? Sure, as long as you don’t care about color.
I had kind of a WTF? moment at work today, that turned into a moment that made me think, and finally into a full-blown depressing moment.
We’re working on a project for a retailer that sells a wide range of clothing to women. We were examining the strategic keyword analysis workbook looking for patterns and insights in the search data for an upcoming presentation, when we tripped across this disheartening realization.
In every category – Dresses, Blouses, Skirts, Prom, Formal, Homecoming, etc. – there’s a huge volume of search for color: [blue prom dress], [red skirt], [green top], etc. Every category except one, that is: Plus Size. When you look at the search data for plus size queries, there’s almost no volume for color. The only term that shows any life at all is [white]. Continue reading Retailers to plus-size women: fuck you – a disgusting insight from Big Data
A month ago most of you had probably never heard of Ello. By now a lot of you have. And at the pace the news has been getting around in the past few days, this time next week even hermits will know about it.
The short version is that Ello is the brainchild of a team of designers and developers who are committed to preserving user privacy. Sort of an anti-Facebook, if you will. As you can imagine, there’s going to be interest in something predicated on that kind of philosophy, and interest this past week got so intense that they had to throttle new user add/invites briefly to make sure the system could handle the load.
I was one of the early adopters – I heard about it and went to the site to request an invite months ago, and I was in the door quickly when they opened it up to beta last month.
Here are some observations, in no particular order.
1: The creative factor is through the roof. Continue reading Say Ello: six observations about the world’s newest social network
Somebody needs to teach Facebook’s CEO how to wield wealth and influence.
This started out as a brief comment on Frank’s post about leaving Facebook. If you haven’t read it yet, go do so now. It’s an important piece of writing and gods would America be better off if we all followed his lead. Ello, you can’t arrive soon enough (and you better not suck when you do get here).
My first thought on the Zuckerberg/Reyes donation controversy was that it reminded me of the Target/Minnesota Forward debacle back in 2011, which I wrote about in some detail at the time. In both cases, you have biz folks ponying up to support “pro-business” candidates who also happen to not believe in things like basic social justice, fairness, equality, etc. Continue reading Zuckerberg donates $10K to anti-gay politician: time for a billionaire lesson
What would happen if you put Yogi Berra in charge of making infographics?
We’ve written about the problems with infographics before, but this one takes the cake.
There’s a fun one from Ethos3 up at SlideShare.net addressing the importance of nonverbal communication when making presentations. It’s generally pretty helpful, but it also provides us with a lesson in the value of not overreaching.
See if you can spot the problem.
Continue reading Infographic best practices: learn how math works